INITIALLY, CANADIAN SOLAR'S GLOBAL HR DIRECTOR SHARED:

  • People at work feel disconnected from one another.

  • Regional offices feel alone rather than part of a global team.

  • While people care deep down, they lose sight of our overall purpose.

  • We want to do something that every regional location around the world can feel proud to be a part of.

  • Our global team is diverse and we want to deliver an experience that resonates cross-culturally.

CANADIAN SOLAR

This is the story of how we helped the 3rd largest solar company in the world unify 900 employees across 15 regions on 6 continents.

FROM INTERVIEWS WITH CANADIAN SOLAR LEADERSHIP, THESE ARE SOME OF THE TAKEAWAYS WE DESIGNED FOR:

  • "People will say they feel proud of our accomplishments and their personal contributions"'

  • "They will feel energized by their connection with shared mission & vision."

  • "In six months, when they have a successful sale, they will feel the real impact and connection to the overall success of the company."

  • "People will believe the company is devoted to something significant and that they are making the right choice to be here."

DESIGNING THE MOSAIC

1

EMPOWER: 3 design directions

Your culture leaders arrive with the brand elements, symbols, and ideas that will define your Mosaic. Guided through a dynamic activity, your team is empowered to forge the direction of an exciting collaborative art form.

The result: Our team brings everyone's ideas together  to render 3 possible design directions for your Mosaic

2

REFINE: The best design

With three designs rendered by our team, your leaders decide which direction they like best and provide feedback so that we can refine the best design.

The result: A rough draft design of your company mosaic.

3

CELEBRATE: The final design

After we bring you a physical prototype of your company's Mosaic, your team provides feedback to help us make minor adjustments to better match your brand requirements.

The result: A final company Mosaic that everyone feels proud to celebrate.

THE CANADIAN SOLAR

MOSAIC

DESIGNED FOR A MODERN FEEL. THE SHAPE OF EACH PIECE REFLECTS CORE SOLAR TECHNOLOGY. THE "MODULES" FROM EVERY LOCATION FIT TOGETHER TO REPRESENT ONE WHOLE SOLAR PANEL.

EVERY REGION CREATED A CELEBRATORY VIDEO SAYING THE COMPANY SLOGAN IN THEIR LOCAL LANGUAGE.

REGIONS WERE CHALLENGED TO CREATE THEIR OWN VIDEO HIGHLIGHTING THEIR EVENT.

EVERY REGION CREATED A CELEBRATORY VIDEO SAYING THE COMPANY SLOGAN IN THEIR LOCAL LANGUAGE.

CULTURE SUMMIT

"When Jeremy the founder first reached out to me I liked the idea, but when I saw it [The Mosaic] in person I was blown away. "

Hung Pham

Founder at Culture Summit

CONTACT US

LET'S TALK

REGIONS WERE CHALLENGED TO CREATE THEIR OWN VIDEO HIGHLIGHTING THEIR EVENT.